The phrase
"Cash is King" has never been more true in business than it is today.
Unfortunately, while many companies are finding themselves short on cash, lending
requirements have become extremely stringent. Moreover, increasing sales do not
always equal increased cash flow, especially if the sales are credit sales.
Managing your
cash flow effectively requires close attention, just like managing the rest of
your business. The good news is that a little attention can go a long way
towards increasing the cash balance at the bank. As with all good things, a
little work is required so let's look at how you can improve some of your
operating processes to increase cash flow.
Here are a
few tips that can have an almost immediate impact on your cash flow and cash
position.
1. Set a
price and term policy, then stick to it.
Make sure all
employees understand the importance of discussing pricing and payment terms
during the sales process. When Customers delay payments, they are using your
cash and costing you money. Basically, you are financing their business. Be
diligent about setting payment expectations right from the start with your
customers.
2. Offer
payment options.
Do you only
accept cheque? Offer other options such as electronic transfer, wire payment,
or credit card. Make it easier for customers to pay you.
3. Customer
Deposits.
If you are
offering aggressive pricing or giving concessions, do not be afraid to ask for
something in return. This is a great time to ask your customer to pay a deposit
at the time of order, or prior to starting a job. This helps cover your
up-front costs, and the risk associated with non-payment is decreased when your
customers has some investment in the transaction.
4. Send out
invoices in a timely manner and follow up promptly
The quicker
you send out the invoice, the sooner the clock starts ticking for a customer to
pay. Send out invoices, and follow up immediately with courtesy call is not a
collection call, but a call just to check with the customer to make sure the
invoice has been received.
Remember,
cash flow is the life blood of your business. Making changes to your operating
processes to promote positive cash flow is a way to keep your business healthy,
vibrant, and able to meet its obligations.
Source:
1Klassifieds Team.
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